Wednesday, June 20, 2012

Making the whole planet feel better, one bottle at a time.

Naked Juice know a healthy body doesn't mean much without a healthy world to live in. That's why at Naked they make sure that all their products make an impact that will enhance your life and the planet's. From their fruit-sourcing partnerships and LEED-certified bottling facility to their 100 % post-recycled reNEWabottles®, they make juices committed to the belief that wellness is about more than just personal health — it extends to the entire world around us, too. 

A partnership with plenty of ap-peel.
Bananas are good. They're loaded with nutrients. Naked Juice gets help sourcing bananas from The Rainforest Alliance, a nonprofit organization that's committed to conserving biodiversity and ensuring sustainable livelihoods for farmers and their families.

Benefits include:
  • Clearer, Cleaner H2O through contamination controls. You're welcome fishies.
  • Erosion Reduction through soil conservation practices.
  • Wildlife Refuge in critical ecosystems such as wetlands and forest patches are preserved to keep our furry, flighty and fishy types in their homes.
  • Better Lives for Farmers, their families and communities reap the benefits, too. They're given access to healthcare, transportation and education programs.
  • Waste Reduction through more composting and recycling, where possible.


Do you believe in bottle reincarnation?
If Naked Juice could find a way to get tasty juice into your mouth without a bottle, they'd do it. But since they need to package it in something, that something might as well be a good thing. Hence, the Naked reNEWabottle. It's a bottle made from other bottles and can be turned into a bottle after you've finished the delicious juice inside.

Here's the deal, though. Naked Juices needs them back. Because we're the only nationally distributed beverage company to use rPET (recylcable polyethylene terephthalate) we have to make sure they're recycled and turned into bottles again, again and again. By using this new plastic we'll be able to use nearly 50 percent less energy than if we started with virgin plastic.

Reduce. Reuse. Recycle. Reincarnate.